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Get a comprehensive research-based look at real life hospitality industry issues from leaders in the field Global Cases on Hospitality Industry is a comprehensive examination into hospitality issues around the world. This detailed look at the industry's dynamics uses an international perspective that provides reader understanding by spanning several strategic and functional areas in management practices. Leading academics, trainers, and consultants from around the globe offer research-based perspectives on real life issues in this competitive industry. This important text exte
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A comprehensive, systematically organized handbook which gives a reliable and critical guide to all aspects of one of the world's leading industries: the hospitality industry.
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The purpose of this e-book is to provide a backdrop to tourism challenges and solutions in the Niagara Region, and to present the key points discussed during the 2007 WHATT roundtable discussion in the Niagara Region, Canada. The rationale for the e-book is that the private sector and academia must work together in identifying the root causes for key problems and then find practical solutions. Often it is the public sector that leads this process, but it was felt that the private sector and academia should become proactive in finding practical solutions.
Hospitality industry --- Management. --- Tourism.
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This textbook gives in-depth and comprehensive coverage of key marketing principles applied to tourism and hospitality. Over 70 global case studies illustrate how these concepts work in practice and demonstrate the diverse range of tourism and hospitality products on offer.
Tourism --- Hospitality industry --- Marketing. --- Marketing.
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Marketing --- verkoop --- Promotie --- Marketing ; hotels --- Hospitality
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Jargon-free, incisive and relevant, this book offers an uncluttered guide to key concepts and essential research techniques. It is grounded in a real world approach that concentrates upon the issues that students will encounter in their studies and work experience.
Hospitality industry --- Tourism --- Research --- Methodology. --- Research --- Methodology.
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Congresses and conventions --- Hospitality industry --- Meetings
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Hospitality industry --- Employees --- Legal status, laws, etc. --- United States.
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